Tuesday, July 10, 2007

Will Reilly and Silverman save Fox and NBC?

As I wing to Seattle, television critics from around the country are flying to Los Angeles for the annual Television Critics Association convention. For the next couple of weeks they will be subjected to endless press conferences from networks and creative teams hyping their new shows. By the time they get to the CW they should all be ready to hang themselves.

Not that it’s a bed of roses for the creative teams, sitting on the stage facing a room full of world-weary TV reporters who just spent an hour hearing how CAVEMAN will be the new savior of comedy.

Usually there are one or two themes that emerge each year. Last year it was Katie Couric and STUDIO 60. It’s always grins & giggles to predict what the themes will be.

My guess is Kevin Reilly and Ben Silverman will be the two hot topics this spin-fest.

Why did Kevin get fired from NBC? Is he bitter? Does he still believe in STUDIO 60? How much money is he making? Is Jeff Zucker really the Hannibal Lector of television? What does Kevin plan to do at Fox? Reunited with FX alum, Peter Ligouri does this mean more shows like THE SHIELD and reruns of SPIN CITY four times a day? Might STUDIO 60 now appear on Fox? Is it okay to pet on the first date? Would he have renewed PRISON BREAK? Is it true fifteen bloggers knew about his firing before he did? And one of them was a quilt club in Sweden? Can we expect more great fare like THANK GOD YOU’RE HERE and GREASE: YOU’RE THE ONE THAT I WANT from Kev? Is Jeff Zucker’s template for work conditions “Hostel”? Is Kevin trying to get Aaron Sorkin to take over TIL’ DEATH? Taking HEROES off the air for two months and killing NBC’s only breakout hit – was that his idea or Zucker’s? AMERICAN IDOL is slipping. How does Kevin plan to fix it? The World Series numbers are down. How does Kevin plan on fixing baseball? What was the name of the guy he replaced at Fox again?

And from Ben Silverman (right), they’ll want to know: Is he really the next Brandon Tartikoff (left)? What will he do differently from Kevin? Has he read Brandon Tartikoff’s book? When Ben says he’s going to “sexy up” NBC, does that mean LAW & ORDER: SORORITY CRACKDOWN? Had he ever met Brandon Tartikoff? Will he buy any show that wasn’t a hit first in Argentina or Norway? Does he know people who knew Brandon Tartikoff? Is it a conflict-of-interest to program against UGLY BETTY? What would Brandon Tartikoff program against UGLY BETTY? How much money is he making? Is he getting Brandon Tartikoff’s parking space? Can we expect him to reinvent network television by the February sweeps? Can he name Brandon Tartikoff’s kids? Is the one thing that can save sitcoms product placement? Does he have the same shirt size as Brandon Tartikoff? How much did Trump pay him to renew THE APPRENTICE? If he doesn’t know who Brandon Tartikoff is does he at least know who Warren Littlefield is?

Answers to all these questions will appear in your local morning papers along with in-depth interviews with the models from DEAL OR NO DEAL.

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